Gone Bush- Blue Mountains

I am currently in production with the destination marketing concept Gone Bush- Blue Mountains. Originally a stage play "Gone Bush" by writers Brett Danalake and Ian Triffitt, alongside the writers, I have rebooted and serialised it in order to leverage the power of podcasts creating an entertainment and brand placement platform. In our storyline, a group of work colleagues from Sydney clumsily get lost on their way to a corporate retreat in the Blue Mountains. This presents a golden opportunity to integrate brands and businesses into the storylines, immersing the audience in a comedic experience while connecting them to featured brands. Gone Bush-Blue Mountains is an organic marketing podcast with a unique approach. We skilfully mention brands into the storylines, creating a seamless and engaging experience that keeps the audience entertained while promoting your brand. The brand mentions are unlike ads because they can’t be skipped or fast forwarded, they are integral to our story. This 7-part series targets listeners seeking new experiences, holiday decision makers and comedy lovers.